Our Difference
Like Galileo himself, we have a fearless commitment to exposing what others cannot see; to illuminating truth, however controversial, however obscured from plain sight. We are never satisfied with the easy, the traditional, the accepted. We constantly seek to reinvent market research and discover new value for our clients, and to do so, our practice steps outside the world of market research, drawing from leading-edge theory and practice from therapeutic psychology and behavioral economics.
“All truths are easy to understand once they are discovered; the point is to discover them.”
– Galileo Galilei
Our Services
Exploratory
Strategic
Communications
Qualitative and quantitative consulting that spans the lifecycle of our clients’ business needs.
Our Clients Include
























Our Team
Inspired by the notion that innovative thinking sparks at the intersection of disciplines, the Galileo team combines experience in academia, psychology, neuroscience, anthropology, market research, social research, criminology, marketing and advertising.
Sightlines
COVID-19: Impact on Health Behaviors
A quant study fielded in partnership with Wunderman Thompson – findings include patients’ lack of knowledge about COVID-19’s impact on their existing conditions; the impact of lock-down on their ability to manage their conditions effectively, and major issues of non-compliance with existing treatments.
The State of the (Dis)Union
A research exploratory into the psychological and behavioral impacts of the first 100 days of the Trump presidency.
Demystifying Behavioral Economics
Galileo distills the many BE heuristics into 6 key principles and applies these to market research; Galileo also offers “Applying BE” workshops to client teams.
Multiple Morbidities: A Paradigm Shift
Galileo presents groundbreaking research on the impact of multiple morbidities at the DTC National Conference.